Privacy Policy
How we collect, use, and protect your personal information.
Introduction
This Privacy Policy explains how Leafly ("we", "us", or "our") collects, uses, and shares your personal information when you visit our website, use our mobile application, or interact with our smart self-watering pots and related services (collectively, the "Services").
We respect your privacy and are committed to protecting your personal information. Please read this Privacy Policy carefully to understand our practices regarding your personal data.
Information We Collect
We collect several types of information from and about users of our Services, including:
- Personal Information: This includes your name, email address, postal address, phone number, and other information you provide when creating an account, making a purchase, or contacting our support team.
- Device Information: When you use our mobile application or connect your Leafly pot to our services, we collect information about your device, including its model, operating system, unique device identifiers, and mobile network information.
- Usage Data: We collect information about how you use our Services, including the features you access, the time spent on our website or app, and your interactions with our smart pots.
- Plant Data: Our smart pots collect data about your plants, including soil moisture levels, light exposure, and watering patterns. This information is used to provide you with personalized plant care recommendations.
- Images: If you use our AI positioning feature, we process the images you take of your space to provide recommendations for optimal plant placement.
How We Use Your Information
We use the information we collect to:
- Provide, maintain, and improve our Services
- Process and fulfill your orders
- Send you technical notices, updates, and support messages
- Respond to your comments and questions
- Develop new products and services
- Personalize your experience with our Services
- Monitor and analyze trends, usage, and activities in connection with our Services
- Detect, investigate, and prevent fraudulent transactions and other illegal activities
- Protect the rights and property of Leafly and others
Sharing Your Information
We may share your personal information with:
- Service Providers: Companies that perform services on our behalf, such as payment processing, data analysis, email delivery, and hosting services.
- Business Partners: Third parties with whom we partner to offer products or services.
- Legal Requirements: When required by law or to respond to legal process; to protect our customers; to protect lives; to maintain the security of our Services; and to protect our rights or property.
We do not sell your personal information to third parties for their marketing purposes without your explicit consent.
Your Choices
You have several choices regarding the information you provide to us:
- Account Information: You can update your account information through our website or mobile app.
- Marketing Communications: You can opt out of receiving promotional emails by following the instructions in those emails or by adjusting your notification settings in your account.
- Device Permissions: You can control the permissions granted to our mobile app through your device settings.
- Data Access and Deletion: You can request access to the personal information we hold about you or ask us to delete your information by contacting our support team.
Data Security
We implement appropriate technical and organizational measures to protect your personal information against unauthorized or unlawful processing, accidental loss, destruction, or damage. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
Children's Privacy
Our Services are not intended for children under the age of 13, and we do not knowingly collect personal information from children under 13. If we learn that we have collected personal information from a child under 13, we will take steps to delete that information as quickly as possible.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the updated Privacy Policy on our website and updating the "Last Updated" date.
Contact Us
If you have any questions about this Privacy Policy or our privacy practices, please contact us at:
Email: privacy@leafly.com
Address: 123 Green Street, Plant City, CA 94123, USA
Last Updated: May 19, 2025